Tag: bollywood

How does film distribution work in India?

• by Caspian Beaumont
• on 19 Jul 2023

Film distribution in India is a fascinating process, typically involving a series of steps. Firstly, a distributor purchases the rights from a producer. Then, they sell these rights to various exhibitors like cinema owners across different regions. The revenue generated from the ticket sales is then shared between the distributor, the exhibitor, and the producer. This system, although complex, enables Indian films to reach a wide audience both domestically and internationally.